
Sarah Najeeb Al Balushi
Founder & CEO
18+ years in F&B, Marketing, and Festivals. Trailblazing leader driving growth through partnerships and marketing excellence.
OUR PEOPLE
E.A.T. Co has been spearheaded by a visionary team of talented event management professionals. Each team member has in-depth insight into what is required in the Omani market. This true understanding of the industry coupled with real know-how makes E.A.T. Co an event management powerhouse.
OUR TEAM

Founder & CEO
18+ years in F&B, Marketing, and Festivals. Trailblazing leader driving growth through partnerships and marketing excellence.

CFO
15+ years as a Chartered Accountant in the Big Four firms across Pakistan, Oman, and UAE.

Head of Commercial
10+ years of experience in multinational companies. Expert in marketing, sales & partnerships.

Business Operations & Partnerships Manager
5+ years experience, specializing in growth strategy, strategic partnerships, and market expansion.

Head of Events Experience
9+ years of experience in the events industry. Skilled in project management, operations, communication and delivering impactful results.

Finance & Admin
2 years of experience in finance and administrative roles, with recent involvement in the events and sales sector, supporting financial operations, coordination, and reporting.

Marketing Specialist
Experienced marketing specialist with over 4 years of professional experience in strategic marketing, brand management, and campaign execution.

Logistics Coordinator
8+ years experience in logistic support, vendor and supplier management along with operations support

Operations Coordinator
Experienced Operations Coordinator with a strong background in event management, on-ground operations, and volunteer coordination.